Lumière Wellness Spa Branding

Project Overview

Lumière Wellness Spa is a luxury spa brand focused on relaxation, rejuvenation, and elegance. The goal of this branding project was to create a refined and calming identity that reflects the spa’s high-end services and tranquil atmosphere.

Design Approach

I developed a sophisticated and minimalist brand identity using a soft, muted color palette and elegant typography. The design choices reflect the spa’s serene and modern aesthetic while maintaining a sense of warmth and invitation.

Branding Elements

  • Typography: A modern serif typeface to convey sophistication and relaxation.

  • Color Palette: A soft blend of neutral and calming blues, inspired by natural elements like water and stone.

  • Logo Design: A clean and refined wordmark that reflects elegance and simplicity.

Conclusion

This branding project successfully captures the essence of Lumière Wellness Spa, providing a seamless and luxurious brand experience for customers. From the exterior signage to the in-spa amenities, every design element works together to create a cohesive and inviting identity.